Have you ever looked at logos and wondered what their meanings were or what inspired the designer? Here are some logos that you see almost every day and what they represent. Discover some amazing facts about your favorite brands.


  • Amazon



Do you spot the arrow or smiley? The yellow line in the Amazon logo is much more than a simple take on an uplifting smiley face. If you look closely, you will note that the arrow starts at the letter “a” and ends at the letter “z”, signifying that Amazon has everything you might ever want to need, from a to z.

  • Bentley

bentley-cars-logo-emblemRide it & feel like a Royal King. Bentley Motors Limited, often shortened as Bentley, is a world-renowned British automaker known for its luxury cars. Founded by brothers H.M Bentley and W.O Bentley in 1919. The “Big B” Logo of Bentley comprosises of two flying wings which signify the brands indirect, proud claim that Bentley is the closest a car can come to having wings.


  • Barcelona


The current version of Barcelona logo contains the St. George Cross in the upper-left corner while the Catalan flag is placed beside it. The team colors, blue and red, are displayed in stripes at the bottom. These two colors are said to be inspired by the uniform of Merchant Taylors School team or possibly the Robespierres First Republic.


  • MasterCard


There are some things money can’t buy. Its a leading American financial services corporation. Originaly established in 1966 as “Interbank/Master Charge”. The use of red color in MasterCard logo embodies passion,courage and joy, whereas the yellow color stands for optimism, richness and prosperity. The Master Card logo features a uses slight modification of the Frutiger Bold Italic typeface.

  • Formula 1


The F1 logo is widely regarded as one of the most iconic, creative and instantly recognizable sports logos in history. The negative space given in the central part of emblem helps create the “1”. The logo is amazingly relevant to the Formula One brand and conveys its essence, i.e speed and energy, in a superbly efficient yet aesthetically appealing and inspiring manner.



  • BMW


BMW Logo evolved from the circular Rapp Motorenwerke logo, combined with the blue and white colors of the flag of Bavaria. However some say that this logo portrays a propeller reminscing the time when BMW manufactured the aircrafts. Dont stop driving safely!


  • Toblerone


Can you spot the Bear? The company is from the mountain city called Bern, Switzerland. Thats why a mountain is featured in their logo. You will see a BEAR, hidden in the mountain. The city is known as the city of bears, and if you look closely, you will see the outline there.



  • Twitter


Most famous bird on internet. The Twitter bird was famously purchased for six dollars in a stock photo bank. The current version was introduced in June 2012 when the company decided that the symbol will be the sole brand of the hugely popular social networking website. A simplified and more playful version of the old bird with a different haircut and upturned beak, its based heavily on perfect circles.


  • BBC


British Broadcasting Corporation. The BBC logo is confined gracefully in three square boxes and the companys initials are written inside these boxes. The squares portray the rapid progress of the corporation in todays world. The BBC logo uses a bold typeface to effectively denote its power and superiority over the competitors.



  • Samsung


Samsung means “Tristar”. Name originates from the Korean hanja word “Samsung” which means “tristar”. As a consequence, the earlier versions of the Samsung logo featured three stars in different styles and colors. Basic oval shape which is rotated about ten degrees from the x-axis, producing a sense of dynamic tension. As a result, the outer shape can be easily noticed as a spotlight crystallizing the brand name.



  • You Tube


Watch videos anytime, anywhere. YouTube is the most popular video-sharing website that uses Adobe Flash player video technology to display a huge variety of user-generated content. Founded in February 2005 in San Bruno, California by three former Paypal employees, it was acquired by Google Inc. for $1.65 billion in November 2006. The YouTube logo features the alternate Gothic font family.



  • Olympic Games


5 colored rings stand for…  The events history goes back to the ancient Olympic Games which were held in Olympia, Greece from the 8th century BC to the 4th century AD. These rings symbolize the five continents of the world and the five colors combined tend to reproduce the national colors of all participating nations.



Source: DesignHill